Your business
takes r.re
Start and automate your business with AI. Practical guides, calculators and hand-picked tools — to move fast, without drowning.
Launching is murky. We clear the fog.
Four reasons to hang around here when you start your business.
Concrete, not theory
The steps in order, the traps everyone falls into, the real numbers. What we wish we'd read when starting out.
AI as leverage
Automate the repetitive, write faster, prototype without coding. Used well, AI saves you entire days.
Hand-picked tools
The tools (often free) that genuinely save time. Curated by hand, no disguised affiliate links.
A developer's eye
Behind demar.re, a freelance developer. When the tech matters, you get an opinion that knows what it's talking about.
From idea to launch, in order
The path we lay out, step by step, in the guides.
Validate your idea
Before the paperwork: make sure someone's ready to pay for what you offer.
Lay the foundations
Status, offer, first tools. The bare minimum to invoice fast, without over-optimizing.
Automate
Plug AI and no-code into the tasks that eat your time, right from the start.
Find clients
Outreach, online presence, a site that works while you sleep.
Decide with numbers, not gut feeling
Free calculators and a quiz for the real questions when launching.
Day-rate calculator
Find the right daily rate from the net income you want to take home.
Open the tool SimulatorEmployee → freelance
Estimate your real net income as a sole trader based on your revenue.
Open the tool QuizWhich legal status?
Sole trader or company: 5 questions to find the right structure.
Open the toolConcrete stuff to launch
What we wish we'd read when starting out. No fluff.
Créer son « second cerveau » avec Notion + IA quand on est freelance
Comment mettre en place un système PKM dans Notion, augmenté par l'IA, pour ne plus perdre d'idées, retrouver l'info en secondes et réduire la charge mentale liée à la dispersion.
Read the guide Trouver des clients · 7 minGérer les clients difficiles en freelance : scripts IA pour chaque situation
Facture impayée, scope creep, feedback agressif : des scripts IA prêts à l'emploi pour gérer les situations clients tendues sans perdre la relation.
Read the guide Se lancer · 9 minConstruire son offre de service en 1 semaine avec l'IA : le sprint complet
Un plan d'action jour par jour pour passer de « je sais pas quoi vendre » à une offre claire, pricée et prête à présenter à des clients — en s'appuyant sur l'IA à chaque étape.
Read the guideYour project deserves better than a template
A website, a SaaS, a custom AI automation for your business? Talk to the freelance dev who writes these guides.
Talk to Sébastien